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Check Out Supercute Sanrio Merchandise!

Authentic Sanrio merchandise can help you enhance or change your aesthetic. With Sanrio cornering the market on kawaii products, this company makes many colorful, bright, and cute products. You can decorate your home with Sanrio plushies and mugs. Or ramp up your cuteness with Sanrio accessories, including hair clips and keychains.

An online Sanrio store is the perfect destination for fans of this entertainment company’s many characters, including:

Plaza Japan Carries Kawaii Sanrio Products

Whether you want toys, action figures, or to experience the many tastes of Japan, Plaza Japan carries many authentic Japanese products! Plus, we always offer fast and reliable shipping directly from Japan! The Sanrio section of our online store features authentic Sanrio plushies, accessories, and kawaii apparel. Buying Sanrio merchandise is a great way to have a cuter and happier world.

Explore our inventory to discover your new favorite Sanrio products. Reach us on our contact page if you have questions throughout your shopping journey!

Frequently Asked Questions

Do you want to learn more about Sanrio? Here are answers to questions people often want to know about this company.

What Does Sanrio Mean?

The founder of Sanrio named this company after the Spanish words “san rio,” translating to “saint river” or “sacred river” in English. This company’s goal is to have its fun characters inspire a community that lives in harmony and consideration with one another.

Who Was the First Sanrio Character?

Many people believe that Hello Kitty is the first Sanrio character, but that’s false. This distinction goes to a Sanrio character named Coro Chan. Coro Chan debuted back in 1973, one year before Hello Kitty debuted in 1974.

Is Sanrio Still Popular?

Most definitely! If you were a big Sanrio fan growing up, you might need a refresher about its current popularity. Recent figures estimate Sanrio’s net worth to be a staggering $7 billion. As recently as 2023, products sold in Sanrio stores became a major fashion trend.

Who Is the Most Popular Sanrio Character?

While each Sanrio fandom has its most beloved personalities, Sanrio's most famous character remains Hello Kitty. You can find merchandise from Sanrio featuring Hello Kitty throughout the world. However, according to a recent poll from Sanrio, fans recently voted Cinnamoroll as their favorite Sanrio character of 2023.